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What is the Direct Company?
The Direct Company incorporates both BHF Direct and CHA Direct. Both of these exist to make it simple for the independent retailer to source the best in product at the best terms. This site is here to provide members of the BHF with up-to-date information about the suppliers available to them.

How do I use the Direct Company?
To locate a supplier use the Supplier listing here. (You will directed to the Direct company website)
For each supplier you will find the following information:

Supplier – company name, address, phone & fax details
Profile – information about that particular company
Product summary – a guide to the products available
Terms - agreed by the supplier and only applicable to BHF Group
members when buying through BHF Direct
How to Order – you do not have to open an account with the supplier. This has already been
done by BHF Direct. Where one exists, a number or name will be featured on each
suppliers page. Always quote this when ordering.

Catalogues & Price Lists
Once you have found the supplier of the product you require, you can contact them directly.
Suppliers will forward catalogues and price lists on request, or can arrange for a representative to call
at a time convenient to you. Those with websites often use them to present their catalogues for you.
Placing an order
When placing an order you must do two things:
1) Quote your BHF Membership number – this is listed under your company’s entry in the BHF Members Handbook or you can get it by calling the Membership Department on: 0121 446 6688.
2) Ask for the order to be invoiced to the account name/number listed on that suppliers page e.g. Anderson & Firmin’s Account Number is BO500. If no account number is given request that the order be invoiced to BHF Direct Ltd, 225 Bristol Road, Edgbaston, Birmingham, B5 7UB.

You should inform the supplier that you are a BHF/CHA member and request that the invoice comes to you via BHF Direct or CHA Direct otherwise you will not receive the terms/discounts you are entitled to and therefore will be invoiced at the full amount by the supplier. This also applies if you already have a direct account with the supplier and are either paying them direct or through the Clearing House. To benefit from their special terms you will need to close this account and tell your supplier to invoice you through their BHF Direct account.
If you want to you can pay BHF Direct or CHA Direct through the Clearing House as BHF Direct Ltd. is a listed supplier.
Order Queries
If you have any queries or problems with your order please contact the supplier directly in the first instance. Only if this is not resolved by the supplier should you contact us at Head Office.
Delivery
Your order will be processed and delivered direct to you by the supplier. If there are any problems with the delivery, i.e damage, shortage, delay, incorrect goods etc. please contact the supplier direct.
Invoicing
Once your order has been delivered, the supplier will invoice BHF Direct Ltd for your payment. We will then invoice you for payment.
Invoice Queries
Any queries relating to an invoice should be made to BHF Direct on: 0121 446 6688, stating that it is a BHF Direct invoice query.
Returns
Should you need to return any of the goods ordered, please contact the supplier.

If you would like any help or advice when using BHF Direct or have any questions relating to the service please call: 0121 446 6688.

BAGMA, Entrance B, Level 1, Salamander Quay West, Park Lane, Harefield, Middlesex UB9 6NZ
t: 0870 205 2834 f: 0870 205 2835 e:
info@bagma.com